1970 Doxa SUB 200 T.GRAPH Advertisement

1970 Doxa SUB 200 T.GRAPH Advertisement

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1970 Doxa SUB 200 T.GRAPH Advertisement

1970 Doxa SUB 200 T.GRAPH Advertisement

Rated 5.0 out of 5 stars
1 Review
Framing Options
Regular price $65
Regular price Sale price $65
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Page Dimensions

Approx. 8 1/4" x 10 3/4" (21cm x 27cm)

Story and Details

A DOXA isn’t your typical dive watch. Yet it may be the best… Arguably the best of its time. The original DOXA SUB 300T was introduced at Baselword in 1967 after undergoing intense development for several years. It turned out so good that it became standard equipment for the most famous diver and underwater adventurer, Jacques Cousteau, who ended up being the sole distributor of DOXA dive watches in North America through his company, U.S. Divers.

I've only dredged up three full-page advertisements featuring vintage DOXA dive watches. Two of these are in color and have the yellow U.S. Divers Company logo printed on them, the perfect co-branding that speaks to how DOXA watches were marketed and likely ultimately sold back in their heyday. And if the ringing endorsement of Cousteau’s company wasn’t enough, a recreational or master diver might get swept up in the waves of great copy. Lines like, “tested to the depths of 990 ft. and temperatures to 76 degrees below zero!” Beyond its seaworthiness, the ad seems to promise men that wearing a DOXA will "tell the whole world what kind of man you are.”

The boldness of this ad doesn't stop at that extra-large image, showing a new adaptation of their dive watch, the DOXA SUB 200 T. GRAPH, which came out the previous year. Equally as bold as that signature fluorescent orange dial is the hyper-masculine tagline at the bottom, "It's a man's world." Certainly a statement that would rock the boat today.

It’s important to note that this specific ad is printed on a back cover, so it always has some scuffs, dents, and marks... the kind of character you might expect to find on a 50 year-old, fully-exposed page. Just like you’d expect to find a few scratches on an original DOXA. 


Pre-owned original magazine advertisement. Image shown is exactly the ad that you'll be receiving.


Framing is handcrafted in Chicago, IL, using acid-free materials for art preservation. The UV-protected, anti-reflective glass ensures optimal viewing. Frames are solid wood featuring a wire for easy hanging and felt pads for wall protection.


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Unframed orders ship by the next business day. You’ll receive an email with tracking info!

Framing is custom. Please allow me up to 2 weeks to finish your framing project. Before I start, I’ll email you to confirm the design and provide an estimated completion and shipping date.


Returns are accepted for unframed ads, if they are in new condition as you received it, within 30 days of purchase.

As all of my ads are highly curated, individually custom framed, and personalized, all sales for framed ads are final.

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Please contact me if you need additional photos or have any questions!

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All advertisements and images are original – directly from magazines and other types of publications. These are vintage, pre-owned, original pages, so the paper quality and condition varies... I try to show accurate photos of the exact ad/image you'll be receiving.



Framing is custom-designed and done by hand in Chicago, IL. Acid-free materials are used to preserve your art. Glass offers UV-protection and is anti-reflective for best viewing. Frames are solid wood with wire on back for easy hanging and felt pads to protect wall. 



I love my business and what I do!
Please don't hesitate to reach out with any questions or special requests... About pricing, condition, framing - ads or magazines you have to sell... I'll get back to you within 48 hours (usually much sooner!). Looking forward to chatting! 

Rated 5.0 out of 5 stars
Based on 1 review
Total 5 star reviews: 1 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend these products
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1 review
  • Boris
    Vintage Vacheron Constantin "La belle precision" Advertisement
    Vintage Vacheron Constantin "La belle precision" Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    13 minutes ago

    The print itself is far more crisp and well-preserved in person than I had anticipated. If my ad is any indicator, which by its age I can assume it is, it appears that Nick has taken pains to select only the finest examples available. The framing is top notch. From the beveling on the border, to the hanging wire on the back, it is obvious that no effort was spared. Communication was excellent and shipping was prompt. I wouldn’t hesitate to recommend AdPatina. I look forward to seeing this on my wall for decades to come. Really, really good stuff.

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